It’s a matter of fact that mobile use has considerably increased over the last few years, and all the forecasts predict a continuous growth in the future. Meanwhile, people consuming editorial content printed on paper are less and less.
New users demand accessibility, immediacy and interactivity while consuming content in their smartphones. Therefore, interactive mobile formats like Apps or digital editorial publications are great solutions to meet the needs and expectations of today’s readers.
“75% of Internet use is through mobile devices”
While 60% of Internet use was through desktop devices in 2016, nowadays mobile use means 75% of Internet use.
Continue reading “Why do you need BüttonPublish? The importance of the interactive mobile format”
